National Geographic is known world-wide for its publications and resources that educate the world on Earth and encourage humans to explore it. This advertisement aims to extend National Geographic to offer clothing and gear to help people accomplish this exploration. Utilizing Nat Geo's infamous logo, the idea to "Step Outside of the Yellow Box" was created.
Gold Award in Graphis New Talent
Runner-Up in Creative Quarterly Student Category
Silver Award in IDA Student Category
Silver ADDY Award
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Social Media Advertisement Campaign
Ski Gear Store
Airport
Outdoor Gear Store
Potential Environmental Experience
(Generated with Adobe Firefly AI)
